Why Douche is the Most Appropriate Phonetic in Fiduciary Matters; the world thinks it’s ok to ask artists to work for free…. and occasionally I kind of agree.

I really can’t tell you the name of the company involved in this, but this is pretty shocking. So let’s begin…

Some time ago, my band were invited to play at a corporate event. We’d just finished a run of festival appearances, were getting a small amount of airplay on commercial radio and receiving weekly press enquiries. We were keen to keep the ball rolling, and happy to play as many shows as possible, we accepted.

The event was for a big corporation who have branches all over the country. They were planning on opening a new branch and requested only a 30 minute set – “just a little something to get the customers pumped up”. At this juncture, our store contact pointed out that they couldn’t actually pay us, but in exchange for our time, they would feature the band on the homepage of their website and on the accompanying press release about the store opening. The fatal words “It’ll be great exposure for you guys” were uttered, and with that, the transaction was considered valid.

 A week before the gig, we were informed that a performance area had been set up in the parking lot with a stage and what we were told was a “full band setup, just bring your instruments and your own guitar and bass amps”. We continued to check the company’s website for our not-so-free advertising, but nothing appeared. It’s pretty poor etiquette to announce an event before the host does, so nothing about the gig went out on our social networks either. To make matters worse, nobody from the store would respond to our enquiries about the sound system setup, so we had no idea if the venue would be able to cater for our technical specifications.

48 hours before the gig and we’d had enough. The issue was passed over to band management, who sent a rather curt email requesting the corporation hold up their end of the deal or we’d be forced to pull the plug. Problem was – there wasn’t even a plug to pull!

The response was astounding. It was put to us that as the band, we were expected to provide our own sound system and should have sorted this by now. If we were unable to provide this at this late stage, perhaps only our singer and guitarist should perform. When we tried to explain that this wasn’t possible, our booking contact just didn’t understand that a microphone actually needs to be plugged into something to get sound out of it. Shouting her way through our songs over the noise of a busy store would not be an option and we just didn’t have a street-busker style setup we could use.

So, as we were:

• 1.       Unwilling/unable to shell out a few hundred bucks for PA system hire.
• 2.       Unwilling/unable to shell out a few hundred bucks for a van to transport the PA system.
• 3.       Unwilling/unable to spend hours setting up and dismantling a PA system for a 30 minute            gig.
• 4.       Not given our advertising; no sign of any press release with our logo, images, web links on        it, no offer of reimbursement for the expense this would incur.
• 5.       Getting nothing 

We had to pull out.

It was shocking to us that a big corporation like this couldn’t flick us a few hundred bucks for our time, or even sort out the necessary setup we’d need to play some music in their store. What made it even worse was that they were a specialist audio visual entertainment company! Shocking or what?

It’s pretty frustrating that 90% of the world seems to think it’s ok to ask artists to work for free. All those years spent learning your craft and coming up with something fresh and original are suddenly worthless and at times it seems implied that anybody pulled in off the street could do it too – so just get on with it and consider yourself lucky it’s you up there.  But sometimes, I occasionally see where they have a point.

The biggest show I ever played, I played for free.

Actually, at a rough estimate, I played this show for -$800 and it was worth every cent it cost me to get organised for it. A long hot summer some time ago, the group I was with were offered to play on one of the side stages of a pretty significant music festival. Somehow, the stars aligned and we managed to land this gig alongside some big name acts. As a relatively unheard of band, we were told straight up we wouldn’t be paid for this show as we needed it more than they needed us. It would have been just as easy for the festival organisers to have had that side stage sitting empty for the 45 minute slot we were offered and they would have lost no income from taking that option. Instead, they offered us a chance and we had no other choice than to jump on that thing like Van Halen instructed.

When I look back on this, if you care enough about something, have thrown thousands of dollars into it over the years, gotten yourself into and out of debt over it multiple times – what’s another $800 to pay for your lucky break?